3rd Party Cookies
What is happening? In early 2020, Google announced that by 2022 they would begin blocking third-party cookies in Google Chrome web browsers as part of their Privacy Sandbox Initiative. In March 2021, they followed up this news by announcing that not only are they...
Digital Out of Home
Digital Out of Home (DOOH) is an interactive and eye-catching advertising strategy that empowers brands to digitize their ads and display content easily accessible to the general public. From highways to elevators, malls to airports, subways to taxis, and arenas to...
Conversational Ads
Did you know that 92% of consumers are more likely to engage with an ad if there are interactive elements? Conversational ads allow you to capture the attention of your audience by creating engaging conversational experiences in your paid ads. Conversational ads allow...
PPE Advertising Guidelines
As a result of the COVID-19 pandemic, many advertisers and sellers have inquired about advertising personal protective equipment (PPE). Our teams have been monitoring platform specific guidelines. We’ve outlined the do’s and dont’s of PPE advertising below and...
